Released on: September 12, 2008, 6:49 pm

Press Release Author: Shannon Cherry, APR, MA

Industry: Marketing

Press Release Summary: Publicity and marketing expert reveals key elements for
successful PR this month!

Press Release Body: Albany, NY – July 22, 2008 -- Publicity and marketing expert
Shannon Cherry, APR, MA has just released her most recent article in a series of
free articles on her Web site. The article, Publicizing an Event, is available for
immediate viewing and audio download at href="http://www.beheardsolutions.com/blog">www.beheardsolutions.com/blog.

Many business owners and entrepreneurs complain that effectively publicizing their
events can be difficult. According to Cherry, many marketing challenges can be
traced back to a mere handful of mistakes.

Cherry is known as “The Power Publicist,” and is the founder of Be Heard Solutions
(www.beheardsolutions.com), a virtual
publicity and marketing firm. She helps entrepreneurs and business owners attract
more targeted prospects by using the power of publicity and promotions. The author,
international speaker and media professional has more than twenty years experience
as a journalist and public relations practitioner.

This month, the publicity and promotions strategist outlines 6 key elements for
successful event Publicity. By applying the information in the article, business
owners can more clearly define their own successful marketing strategies and start
reaping the rewards, mainly more leads, customers, sales and money.

“No matter the companies size, an event can really make or break your pubic
exposure. It really all comes down to how well you publicize the event beforehand,
and the difference between disappointing and exceptional publicity can be decided by
you,” says Cherry. “When your publicizing your event or conference, take note of a
couple important aspects, and you should be able to promise yourself good exposure.”

Read and download the audio version of Publicizing an Event for free at href="http://www.beheardsolutions.com/blog">www.beheardsolutions.com/blog to
uncover Shannon Cherry’s tips towards successful event publicity.

Upcoming articles will address other ways that business owners can rev up their
results using publicity and promotions. Readers will learn:
- Working with reporters
- Creating promotional materials
- Internet marketing strategies

To access the complete article series, visit href="http://www.beheardsolutions.com/blog">www.beheardsolutions.com/blog.

About Be Heard Solutions (href="http://www.beheardsolutions.com">www.beheardsolutions.com)
Founded by The Power Publicist Shannon Cherry, Be Heard Solutions is a virtual
publicity and marketing firm that helps business owners and entrepreneurs attract
more targeted clients and customers by using the power of publicity and promotions.
In addition to one-on-one marketing communications services, Be Heard Solutions also
provides products and learning programs to help business owners, solo-professionals
and consultants take their marketing and their businesses to the next level. For the
free Publicity Power Pack, visit href="http://www.beheardsolutions.com">www.BeHeardSolutions.com.

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Contact:
Shannon Cherry
Be Heard Solutions
800.257.0633
news@cherrycommunications.com

Web Site: http://www.BeHeardSolutions.com

Contact Details: Shannon Cherry
Be Heard Solutions
800.257.0633
news@cherrycommunications.com